Aura is committed to the development and implementation of the SmartRevenue ethnographer training program as well as the development of several of SmartRevenue’s best practice policies and procedures.  Aura has been extensively trained in both quantitative and qualitative methods with a focus on ethnographic research methods and analysis.  She is currently enrolled in SUNY Stony Brook’s Sociology PhD program.  Her research interests include green marketing, environmental aesthetics, and the effects of environmental beliefs on consumer behavior.