News Headlines & Upcoming Events

November
08

Russ Onish of Dreyers and Dr. Dard Neuman to discuss shopper trip preparation at The Market Research Event ►

Russ Onish, Director of Category Leadership & Shopper Insights, Dreyer’s Grand Ice Cream Co.
Dard Neuman, PhD, President of Insights, SmartRevenue

Recent in-store research by Dreyer’s uncovered...

July
14

Vince Salyards (Pepsico) & Jennifer Avery to discuss "Using POP Insights to Elevate the Shopper Experience And With The Purchase Decision" ►

Between the Shopper and the Shelf: Using Point-of-Purchase Insights To Elevate The Shopper Experience And Win The Purchase Decision
Keynote Presentation
Wednesday, July 14th, 9:30 am -10:30 am
...

July
13

John Dranow to moderate retail panel "Common Ground for Shared Retailer & Manufacturer Growth" at Shopper Insights in Action ►

SmartRevenue's John Dranow will moderate a panel of retailer leaders to discuss "Common Ground for Shared Retailer & Manufacturer Growth" at the Shopper Insights in Action Event on Sunday July 13. Please...

July
11

Dr. Candace Adams, Dr. Ray Burke, Mark Edwards, and Elissa Moses to present workshop on "Right Tool, Right Job" at Shopper Insights in Action ►

SmartRevenue's Dr. Candace Adams leads a distinguished panel of facilitators in a workshop entitled "Right Tool, Right Job:Connecting Key Retail Business Issues to Research Objectives and Methodologies" on Sunday...

July
01

Industry Veteran Kaye Young Joins SmartRevenue ►

SmartRevenue today announced that Kaye Young has joined the company as Senior Vice President effective July 1, 2010. Young, who most recently was Senior Vice President at the Kantor Retail, reports to John Dranow...

May
03

CPGMatters: Dr. Candace Adams explains the necessity of advanced analytics to measure loyalty ►

From the May Issue of CPG Matters:

Advanced Analytics Needed to Measure Loyalty

By Dan Alaimo

Tough marketing challenges, such as measuring...

April
15

Retailing Today: Dr. Candace Adams discusses sustainability and green products ►

Dr. Candace Adams was featured in the April/May issue of Connecting Northwest Arkansas as part of a cover feature on sustainability

A portion of the feature appears below. For the full article, please...

March
26

Dr. David Greenawalt discusses "Pile Sorts to Planograms" at the Society for Applied Anthropology 2010 Annual Meeting ►

Dr. David Greenawalt, Research Director at SmartRevenue, spoke at the Society for Applied Anthropology's 2010 Annual Meeting on the 26th of March in Mérida, México.

In his presentation, "Pile Sorts to...