Russ Onish, Director of Category Leadership & Shopper Insights, Dreyer’s Grand Ice Cream Co. Dard Neuman, PhD, President of Insights, SmartRevenue
Recent in-store research by Dreyer’s uncovered...
Between the Shopper and the Shelf: Using Point-of-Purchase Insights To Elevate The Shopper Experience And Win The Purchase Decision Keynote Presentation Wednesday, July 14th, 9:30 am -10:30 am...
SmartRevenue's John Dranow will moderate a panel of retailer leaders to discuss "Common Ground for Shared Retailer & Manufacturer Growth" at the Shopper Insights in Action Event on Sunday July 13. Please...
SmartRevenue's Dr. Candace Adams leads a distinguished panel of facilitators in a workshop entitled "Right Tool, Right Job:Connecting Key Retail Business Issues to Research Objectives and Methodologies" on Sunday...
SmartRevenue today announced that Kaye Young has joined the company as Senior Vice President effective July 1, 2010. Young, who most recently was Senior Vice President at the Kantor Retail, reports to John Dranow...
From the May Issue of CPG Matters:
Advanced Analytics Needed to Measure Loyalty
By Dan Alaimo
Tough marketing challenges, such as measuring...
Dr. Candace Adams was featured in the April/May issue of Connecting Northwest Arkansas as part of a cover feature on sustainability
A portion of the feature appears below. For the full article, please...
Dr. David Greenawalt, Research Director at SmartRevenue, spoke at the Society for Applied Anthropology's 2010 Annual Meeting on the 26th of March in Mérida, México.
In his presentation, "Pile Sorts to...
