SmartRevenue specializes in leveraging shopper insights to drive actionable retail strategies and solutions. With over 50% of decisions being made at the point-of-purchase, understanding the purchase moment is critical for driving marketing, merchandising, and sales. To understand the purchase moment, it is essential to integrate shopper behavior, attitudes, experience, satisfaction, and market basket.
SmartRevenue is your eyes and ears at the point of purchase, experience, and consumption. With over 1,000 ethnographers equipped with advanced hand-held technology, SmartRevenue has conducted over 600 different studies with over 500,000 participants in 72 categories in 134 retail banners in all US markets and 8 countries.